Brac Holidays & Tours

Despite its relatively close proximity to Split, Brac is less visited than islands like Hvar further south. You’re unlikely to spot any celebrities or international jetsetters with their mega yachts, but you will enjoy a better glimpse of authentic island life with gorgeous natural landscapes, including dramatic cliffs, pine forests, and one of Europe’s most beautiful beaches, Zlatni Rat. The island has a fascinating history, inhabited since neolithic times and it’s also famous for its white limestone, utilised for building since ancient Rome. In fact, Diocletian’s Palace in Split and even the White House in Washington D.C. were built using Brac’s gleaming white stone. 

Brac’s olive trees are also unique, a rare variety known as buhavica, with cultivation dating back to the Venetian period. Don’t miss a taste of olive oil here with the trees producing it so treasured that in 1655 the Venetian senate imposed fines on anyone who damaged them.

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Where to Stay in Brac

The primary places to stay in Brac include Supetar along the north coast which can easily be reached from Split by ferry and has a variety of hotels, guesthouses, apartments, and villas along with konobas and other restaurants along the waterfront. Bol is located in the south close to the island’s most famous beach, Zlatni Rat. It has an atmospheric old town, the widest range of hotel options, along with wineries and a variety of dining establishments. The typical Mediterranean village of Milna is another option, with walking paths linking it to farms and vineyards at the island’s centre.


Things to do in Brac

  • Zlatni Rat, Brac

    Sunbathe On Europe’s Most Famous Beach

    Zlatni Rat is undoubtedly one of the most beautiful beaches in Croatia, and it’s also the most photographed. The sun-bleached pebble beach’s distinctive horn-like shape is constantly altered by the ebb and flow of the currents and waves. The resort is shielded by swaying palm trees that offer some shade. Relax and top up your tan, or dive into the clear aquamarine waters for a snorkel or swim. The breathtaking seascape offers an unforgettable view.

  • Pucišca, Brac

    Visit The Home Of Iconic White Stone

    Situated in the charming town of Pucišca, is the famous Klesarska Skola (stonemasonry school). This is where students come to learn a traditional trade, and how to use tools that are modelled on a genuine ancient Roman design. The white stone of Brac was used to build the UNESCO-listed Diocletian’s Palace in Split, and also the White House in Washington DC. As Pucišca is Brac’s cultural centre, you’ll also discover other interesting attractions of historical significance.

  • Bol, Brac

    Explore Beautiful Bol

    Brac’s oldest town is the picturesque Bol. The fishing town has become a highly popular tourist resort due to its gorgeous beaches that stretch over 10km. On a wander through the winding streets of Bol, you can soak up the Mediterranean vibe and admire the pretty displays of flowers that embellish the cute little houses. Visit the historic attraction of the Church of Our Lady of Grace, and enjoy a stroll along the seaside promenade.


When to visit Brac

Brac enjoys hot, dry summers with daytime highs averaging 30 degrees Celsius. Summer is a popular time for swimming, but you’ll have to book your accommodation well in advance and be prepared for crowds, perhaps visiting attractions like the most popular beaches earlier in the morning or later in the day. Late spring and early autumn tend to bring idyllic temperatures and there won’t be as many visitors here, although if you want to swim off the famous Zlatni Rat you might want to consider late September or early October when the water will still be warm following summer’s heat.


Brac FAQ

Natalie - Croatia Specialist

Natalie Our Croatia Expert

How many days do you need in Brac?

If you just want to enjoy the dreamy turquoise waters off Zlatni at Beach and perhaps some of the sights in Bol, you can easily do that on a day trip. However, it’s best to have at least two days here, with one spent soaking up the sun and the sand, and the other exploring places like Supetar and Milna. You might also take in the jaw-dropping view from Vidova Gora and visit Blaca Monastery which sits within the karst cave of Ljubitovica.

What is the best time to visit Zlatni Rat?

Thousands of people visit Zlatni Rat every day during the peak summer season of July and August. You can avoid the biggest crowds while still enjoying pleasant weather during the shoulder seasons of May/June or September/October. If that’s not an option, consider going early in the morning or in the late afternoon/early evening when many of the tourists will be eating dinner. 

What are the essential sites to see in Brac?

The most popular attraction in Brac is Zlatni Rat beach and it lives up to the hype making it not to be missed. The view from Vidova Gora, the highest point in the Adriatic, is also a must experience where you’ll be able to look out at Hvar, Vis, the mountains on the Peljesac Peninsula, and more. Blaca Monastery is also well worth a look, set on a remote mountain cleft, built by priests who were escaping the Ottoman Turks on the mainland in the mid-16th-century. Tours are available which reveal original furnishings, tools, and rare manuscripts.

Is Brac worth visiting?

Brac is worth visiting for Zlatni Rat alone as a tourism symbol of Croatia. Its surreal beauty has been photographed countless times, often used in tourism ads, brochures, and posters. But the island offers lots more, from tasty authentic eats and historic sites to opportunities for unforgettable hikes, jaw-dropping views, and a wide range of water sports.


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